What you'll learn

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Introduction to Social Media Marketing
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Social Media Platforms and Audiences
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Content Creation and Strategy
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Social Media Advertising
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Influencer Marketing
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Community Management and Engagement
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Analytics and Metrics
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Social Media Trends and Best Practices
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Legal and Ethical Considerations in Social Media Marketing

Course Curriculum

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2 Lectures

Quizzes and exams 4 Curriculum Elements

lec 1

Quiz - 1

Assignment 1

lec 2

Preview

Requirements

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While there are typically no formal prerequisites for introductory social media marketing courses, a basic understanding of marketing concepts and familiarity with social media platforms is beneficial.

Description

Upon completion of this course, students will be able to:

  • Develop a social media marketing strategy tailored to specific business goals.
  • Create compelling content for various social media platforms.
  • Understand and implement social media advertising techniques.
  • Analyze and interpret social media metrics to measure campaign success.
  • Effectively manage online communities and engage with audiences.
  • Stay updated on the latest social media trends and ethical considerations

Instructors

Ajay
Writer

(4.00)

  8 Courses

  13 Students

  8 Reviews